A digital marketing agency champions customer service excellence for B2B businesses
CLEARWATER, FL, USA, December 17, 2021 /EINPresswire.com/ – Last February, B2B Business experts opened its doors to the public. Since then, the company has broken record after record, achieving remarkable results for its clients. It increased customers’ marketing ROI by 20-30% in less than 60 days. It has also helped generate over 8,000 leads and $ 11 million in revenue.
There are many ways for B2B businesses to achieve their online goals once they stop using B2C strategies. While there are similarities in approach, there are also distinct techniques that differentiate these industries.
For example, B2B and B2C companies should treat customer connections differently. B2B marketing relies on building personal relationships to encourage long-term business. These partnerships allow brands to stand out from the competition.
When asked how to foster such relationships, Jeremy Haug, founder of B2B Business Experts, replied, “Any customer-centric organization appreciates that customers are the heart and soul of every business. Businesses would cease to exist without them. It’s quite alarming how engaged only 29% of B2B customers feel.
He added, “Because of the often smaller customer bases, a lost customer can have a bigger impact on the bottom line of B2B businesses than it does on B2C businesses. Now more than ever, it is essential to provide modern decision-makers with more partnership, engagement and communication. It’s the only way to thrive in today’s business environment, and CRM is the most cost-effective route to achieve this goal.
Below are ways in which B2B Business Experts combines CRM solutions and marketing strategies to help clients achieve their goals.
● Capture quality tracks. Using CRM and marketing automation platforms, businesses can segment customers by level of interest. These strategies can determine which organizations would be suitable for tracking and which are not likely to purchase products or services. As a bonus, such tools save businesses a tremendous amount of time and money.
● Increase productivity. Lead generation is one of the most time-consuming manual tasks. With CRM tools, sales and marketing departments can spend more time finding leads and more time closing deals.
● Optimize remarketing opportunities. The Marketing Rule of Seven states that it takes seven interactions with the brand before a purchase occurs. Quality leads might not buy anything in the first meeting, but that doesn’t mean they aren’t interested. B2B CRM can retarget these prospects and alert the relevant departments to engage with them.
● Encourage loyalty. Satisfied customers can become long-term brand advocates. In addition to typically accounting for 80% of the company’s sales, these customers leave positive reviews and recommend suppliers to other organizations.
Customer-centric B2B businesses must do everything in their power to keep their customers happy. One of the most cost effective ways to achieve such a feat is to work with CRM specialists, such as B2B business experts. These strategists know what it takes to build lasting relationships. Call +1 727-384-9620 for a consultation.
B2B business experts
write us here