Marketing agency – IQ Channels http://iqchannels.com/ Fri, 20 May 2022 04:01:52 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.1 https://iqchannels.com/wp-content/uploads/2021/11/profile-140x136.png Marketing agency – IQ Channels http://iqchannels.com/ 32 32 Benefits of Hiring an Orthodontic Marketing Agency https://iqchannels.com/benefits-of-hiring-an-orthodontic-marketing-agency/ Thu, 19 May 2022 15:23:21 +0000 https://iqchannels.com/benefits-of-hiring-an-orthodontic-marketing-agency/ Picture URL: https://unsplash.com/photos/aFqSRokmw2E Have you ever heard anything? One of the best ways to market your dental business is through digital marketing. It is effective, economical and simple to implement. You can use the power of search engines to attract new customers and increase your revenue through dental web marketing. A dental marketing agency can […]]]>

Picture URL: https://unsplash.com/photos/aFqSRokmw2E

Have you ever heard anything? One of the best ways to market your dental business is through digital marketing. It is effective, economical and simple to implement. You can use the power of search engines to attract new customers and increase your revenue through dental web marketing.

A dental marketing agency can help your business grow and spread the word through a range of strategies, such as email and social media newsletters, search engine optimization and outbound marketing. Are you already intrigued?

Modern marketing tactics rely on social media sites to drive more traffic and consumers to your orthodontist practice.

This type of promotion is also ideal for:

  • Raising public awareness of your dental practice
  • Increase your revenue and sales
  • Increase the number of people visiting your business
  • You can leverage the power of today’s marketing strategies to improve your practice and reach more clients than ever before.

Orthodontics marketing provides you with a plethora of significant benefits. This marketing offers a wide range of benefits, from increasing brand awareness to generating more leads and converting customers into purchases.

Read on to learn about the benefits of hiring a orthodontic marketing agency for your orthodontic business.

We have identified some of the key benefits as follows:

Increase online visibility

Many strategies used by dental marketing organizations aim to increase your website’s visibility on the Internet. This can be accomplished through search engine optimization or SEO, which helps your site rank higher in search results and reach a wider audience.

Additionally, by rebuilding your site to be responsive (easy to use on both mobile and desktop), web marketing can inspire visitors to visit and use it more frequently and give your business a more professional image. . Increased online visibility can lead to increased internet exposure, which leads to more clients for your practice.

Improve brand recognition

Most consumers prefer to have their dental work done at a company they have heard of before. Therefore, brand awareness can be an important part of your dental web marketing plan. People are more likely to remember your company’s brand when searching for dental services if you create relevant branded content for your dental webpage and share it online.

People should check their emails and social media profiles regularly, and if you post on these platforms, they’ll likely see your content regularly. Since email newsletters and social media posts are easy to share, your brand will likely become better known to a wider audience. This familiarity can build trust in your office and brand loyalty, encouraging new patients and returning patients to use your services.

Better ranking in search engines

Search engine optimization is a widely used approach in dental web marketing. This method involves finding keywords that consumers commonly use when searching for dental services and incorporating them into your content. When consumers search for related terms, search engines will find and promote your website.

A dental marketing service provider can help you choose the best search phrases for your website, the growing popularity of each term, and its relevance to your business. Using the right keywords can help your website rank higher in search results, which translates to more visitors and a fuller patient list.

Increase lead generation

Dental companies that use web marketing for orthodontists acquire many qualified leads every day. This means that the people most likely to become patients and use your services will find their way to your website.

Plus, you can be sure they’re interested in services like yours if they subscribe to your email newsletter or come to your site through search engine results. Rather than targeting large numbers of people who may or may not need to visit your clinic, dental marketing organizations focus on the audience most interested in the services you offer, saving you time and effort. ‘money.

Profitable Marketing Solutions

Digital advertising is an inexpensive advertising method. Although the cost of newspaper, radio, and television advertisements will vary depending on the medium, time of day, and other circumstances, the cost of your online dentist marketing package does. not. You can also save money on printing, producing and mailing flyers, hiring designers or performers, and publishing advertisements.

Digital marketing is also an ongoing process. For example, once you have paid for an SEO service, your site will continue to attract patients for a period of time until it needs to be updated. A television or newspaper advertisement must be rerun or replaced regularly to achieve the same results.

Control marketing analytics

When you use web marketing for dentists, you have access to a wealth of information that can help you improve your practice. Digital marketing can track a variety of data points, such as how many people saw your site’s links, how many interacted with them, what pages they browse, how long they stay on the site, etc. . This data can tell you what customers find pros and cons about your website, allowing you to make improvements to attract more patients.

The average demographics of your site users can also be revealed through analysis, which can help you better tailor your information (and services) to their demands. Understanding what works and what fails in your marketing activities can help you improve future campaigns and grow your customer base.

Higher visitor rates for conversions

With well-optimized marketing methods, you can also benefit from improved conversion rates. All of your blog entries, photographs, videos, and comment responses will always drive visitors and commenters to your clinic’s website, increasing total traffic to your business.

The frequency of conversions will increase as traffic increases. Most of these customers will come to your site to get more information about your business and schedule an appointment.

With the support of carefully created and implemented marketing initiatives, your visitors-per-conversion ratio will also see a significant increase.

Final Thoughts

The right orthodontic marketing tactics can help you grow your business, build brand awareness, and connect with the right people in your area. You can use these strategies to outsmart your competitors and create dominance in your field.

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A digital marketing agency can help small and large businesses solidify themselves as an industry authority | Goulburn post https://iqchannels.com/a-digital-marketing-agency-can-help-small-and-large-businesses-solidify-themselves-as-an-industry-authority-goulburn-post/ Wed, 20 Apr 2022 03:31:10 +0000 https://iqchannels.com/a-digital-marketing-agency-can-help-small-and-large-businesses-solidify-themselves-as-an-industry-authority-goulburn-post/ COMPETITIVE ADVANTAGE: Businesses with a strong online presence and SEO strategy position themselves for higher Google rankings and better online visibility. Photo: supplied. This is branded content for First page. It’s no secret that the world of e-commerce is driven by what Google considers valuable and important. And that doesn’t just extend to e-commerce, but […]]]>
COMPETITIVE ADVANTAGE: Businesses with a strong online presence and SEO strategy position themselves for higher Google rankings and better online visibility. Photo: supplied.

This is branded content for First page.

It’s no secret that the world of e-commerce is driven by what Google considers valuable and important. And that doesn’t just extend to e-commerce, but to all businesses, both web-based and physical. Google even leverages businesses that aren’t online yet.

Solidifying your business with an online presence is preached to every industry, but what advantage does it really offer over competitors without a solid search engine optimization strategy?

Considering there are 3.5 billion searches on Google every day and the top 5 organic search results receive 68% of those clicks, it seems like an online strategy might be a good place to start. Fortunately, there are experts for this, and they come in the form of a digital marketing agency.

Why hire a digital marketing agency?

It’s another expense involved in running a business, but it’s worth every dollar if you choose a digital marketing agency with enough expertise and a proven track record.

Some business owners attempt to support their own digital marketing and SEO efforts, but without expert knowledge it’s often a waste of time with little or no return on investment.

Google is constantly changing its algorithm and best practices, so it’s a smart move to outsource SEO marketing to the experts, who live and breathe digital marketing and are through all the constant trends and changes.

In Australia, 18.6 million people shop online, according to First page. 93% of users start their search with a search engine, and this is where the importance of SEO comes in.

If that 93% of users are looking for a local plumber, chances are they’re calling one of the top five in the organic search results. First-page visibility gives a heightened sense of credibility to the brand or business, and anything further down the list may even be subject to consumer mistrust.

A reputable digital marketing agency knows how to capitalize on these statistics and has invested in innovative software to help them increase revenue for their clients.

First Page created a proprietary technology called SENTR, which streamlines all the time-consuming administrative tasks in digital marketing. It also contains and processes all data from previous and current campaigns, allowing First Page to make predictions about upcoming changes to Google’s algorithm. This is among the other smart technologies used, all of which are expensive investments for individual small businesses.

These technologies, combined with market research and a team of experts, allow digital marketing agencies to deliver exceptional value to their clients.

Reputable digital marketing agencies are results-driven and strive to achieve specific, measurable KPIs set at the start of a campaign, providing transparency for clients to assess whether an outside agency is the best option for them. .

What can a digital marketing agency do for businesses?

Digital marketing agencies get results through keyword research, content strategies, link building, website audits, and programmatic advertising.

SEO and digital marketing can provide many benefits to a business, all with the ability to increase revenue.

Businesses that land on the first page of a search engine enjoy a much higher volume of website traffic, which drives up sales. But the business gains go far beyond immediate profitability.

Higher search engine rankings translate to increased brand credibility, awareness, and authority. SEO and digital marketing are also the main pillars that help scale businesses, increasing their profitability exponentially.

Brand awareness is a direct result of a successful SEO strategy and arguably the most valuable outcome. Brand awareness can place a company at the forefront of consumers’ minds when they think of a specific industry, making them almost synonymous with that product or service.

The way consumers use the words Band-Aids, Kleenex and Sharpies interchangeably with the actual products for which they are named is entirely due to brand awareness. It cements a company as an authority for its industry, gaining it more market share and an advantageous position.

The most remarkable thing about SEO and digital marketing is that it has a place in businesses large and small, regardless of industry. Business success comes down to competitive advantage and the best way to compete in our digital world is to increase visibility.

First page is a digital marketing agency with Google Premier Partner status, and can audit your company’s online presence and then provide a free proposal.

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inVogue Marketing, a modern performance marketing agency takes e-commerce brands to new heights https://iqchannels.com/invogue-marketing-a-modern-performance-marketing-agency-takes-e-commerce-brands-to-new-heights/ Tue, 21 Dec 2021 23:18:51 +0000 https://iqchannels.com/invogue-marketing-a-modern-performance-marketing-agency-takes-e-commerce-brands-to-new-heights/ inVogue Marketing is a UK-based company providing modern paid advertising services and proven systems to help e-commerce brands grow profitably. While dozens of marketing agencies and companies disperse their spheres of activity and interests by diversifying, inVogue Marketing laser focus on paid advertising. While email marketing, social media management, and PPC are considered good marketing […]]]>

inVogue Marketing is a UK-based company providing modern paid advertising services and proven systems to help e-commerce brands grow profitably.

While dozens of marketing agencies and companies disperse their spheres of activity and interests by diversifying, inVogue Marketing laser focus on paid advertising.

While email marketing, social media management, and PPC are considered good marketing strategies, inVogue Marketing reports that paid advertising is far more impactful and effective due to its predictable source of conversions but traceable that dominates other forms of modern advertising. .

As François Jermaine, the brand’s founder, points out, his company does not offer website design, content creation, email marketing, social media marketing, Instagram growth, or marketing services. public relations, stating:

“We are doing one thing, and only one thing. Our monk focus on paid ads is what produces our incredible results. Mastery comes with direct focus and repetition of a single art. We have spent countless hours testing, testing and proving the strategies we implement for our client campaigns. This is why we are so confident that we can do the same for you.

After leaving his corporate sales position in central London, Jermaine saw a need in the market for a performance driven agency providing predictable revenue streams for various large scale ecommerce businesses. Its mission is to help its clients become market-leading Goliaths within their respected sub-niches.



Jermaine says his company’s services are ideal for brand owners who feel like they’re at their peak. Also, for business owners who have spent significant amounts of money on advertising dollars but have seen little or no return on their investment, future leaders and business owners who can reach multiple digits.

According to a Research study led by E. Bayer in 2020, “Evidence suggests that online display campaigns can increase site traffic, brand search queries, and online and offline sales. Paid advertising targets consumers who have already shown interest in the product and has a great ability to market themselves and have a strong impact on sales by targeting consumers who are already buying, resulting in more easily in sales. “

inVogue Marketing realized that paid advertising is the most cohesive form of marketing that directly influences the most important elements of any business – sales, brand recall and online presence. The key philosophy of the paid performance agency is ubiquity:

“We are profitable by serving ads on Facebook, Google, Tik-Tok and even Pinterest. Regardless of the platform that drives conversions, our customers are serving ads there! “

The company’s paid advertising process has three stages. The first step involves a thorough research of each client’s market and relevant competitors before selecting demographics and interests. The last step is geared towards growing and setting up campaigns and backend funnels that will generate the most ROI possible.

inVogue Marketing is the marketing partner of Facebook and Google, but the brand has also collaborated with many other top clients including Shawn Warren Jewelery, Jewels by Grace, Wolf & the Wildling, KRMA, and more.

Evie K, brand owner of a children’s store, said in a review:

“We have been using inVogue Marketing for a few months now and have seen a huge increase in sales and conversions from our online advertising channels. “



Grace L, owner of a boutique jewelry brand, said:

“We’ve had a lot of sales recently since the change in ad spend and creatives. Orders are pouring in! Thank you very much for everything you have done so far!



inVogue Marketing has become one of the fastest growing paid traffic agencies in the UK and has also expanded its customer base to the US, UK, Australia, New Zealand and several countries in the world. ‘Europe.

“We have a great empathy for customer transparency. Each of our clients knows exactly how much money they have spent, how many people have been reached and, ultimately, what the return on investment is.

Jermaine François, the founder of inVogue Marketing is active on various social media platforms including YouTube, which he has used to divulge many marketing tips and secrets. Jermaine also disclosed a free case study on the official inVogue Marketing portal, showing the ability of its brand to evolve brands online through paid advertising.

You can find more information about inVogue Marketing and the company’s paid advertising services on the company’s website. official site.

Media contact
Company Name: InVogue Marketing
Contact: Jermaine Francois
E-mail: Send an email
Country: UK
Website: https://invoguemarketingagency.com/

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Digital marketing agency Path Interactive changes name to Amsive Digital https://iqchannels.com/digital-marketing-agency-path-interactive-changes-name-to-amsive-digital/ Tue, 30 Mar 2021 07:00:00 +0000 https://iqchannels.com/digital-marketing-agency-path-interactive-changes-name-to-amsive-digital/ Path Interactive, an industry leader in the search marketing and digital media space, today announced a complete rebranding to Amsive Digital, the digital arm of the Amsive corporate brand, formerly known as VisionSourceLink. Along with the rebranding comes a new visual identity and extensive digital marketing capabilities that reflect the accelerated growth of the business […]]]>

Path Interactive, an industry leader in the search marketing and digital media space, today announced a complete rebranding to Amsive Digital, the digital arm of the Amsive corporate brand, formerly known as VisionSourceLink.

Along with the rebranding comes a new visual identity and extensive digital marketing capabilities that reflect the accelerated growth of the business and present a unified corporate vision. The new name Amsive Digital consolidates the agency’s status at the intersection of innovation, analytics, targeting and creative vision, while broadening the mix of marketing channels available to new and existing clients.

Path Interactive has been part of the VisionSourceLink family, a HIG Capital portfolio company, since 2019. The digital agency has worked with its parent companies to launch integrated campaigns across traditional and digital media channels. DX Marketing joined the fold in 2020, helping VisionSourceLink expand its capability set in data services and predictive modeling. Now all of these companies come together under a common corporate identity, demonstrating a long-standing commitment to working together with the goal of customer success.

“To a certain extent, this is a cosmetic change, but it’s also an evolution with a lot of intentions behind it,” said Michel coppola, founder and CEO. “Our culture and our team remain exactly the same, but we are using that talent and spirit to tackle services that previously could only be offered by our competitors at the enterprise level. We want our name to reflect the power we have with the largest Amsive agency by our side.

SourceLink and Vision will come together to become Amsive, a full-service agency running data-driven omnichannel campaigns. Path Interactive will take the name Amsive Digital, focusing on delivering a laser-focused digital strategy that identifies target consumers wherever their web use takes them and on their engagement with content, strategy. creative and influencer conversion strategy.

The digital agency’s enhanced service offerings include paid media, SEO, managed social media, performance creation, influencer marketing, data management, predictive modeling, strategy, and more, creating thus an even smarter and more integrated brand partner for digital performance marketing.

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