DigiChefs Wins Raskik’s Social and Digital Media Mandate

As part of the mandate, the agency will manage the entire social media mandate, which includes creatives and videos, ORM, SEO and media buying.

DigiChefs, an independent and successful Mumbai-based creative agency, set up the digital and social media mandate for Raskik, India’s leading water and coconut juice fusion brand.

As part of the mandate, the agency will manage the entire social media mandate, which includes creatives and videos, ORM, SEO and media buying.

DigiChefs kicked off the business by running promotions on Raskik’s association social media with current YouTube sensation Yashraj Mukhate.

Speaking on the acquisition of a new client, Deep Mehta, Co-Founder of DigiChefs, said: “We are delighted to be working with Raskik and aspire to build strong social connections for the brand. Social media has indeed been a game-changer over the past 1.5 years and has provided vast opportunities for starting and growing businesses. We look forward to working with the Raskik team and exploring opportunities to increase the reach of their product.

Commenting on the association, Arush Chawla, of Raskik’s digital marketing team, said: “This year we ran our biggest and boldest campaign to date; ‘Chakle Surprise’. An influencer awareness program, which required us to closely manage several contact points in Raskik’s digital domain. DigiChefs made this process transparent for us. From clutter-breaking designs to effectively deploying resources for brand promotion, we knew we had signed with an agency that felt responsible for our performance. We are looking forward to doing more good work in the future.

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