Digital Marketing Agency Proves Paid Ads Increase B2B Revenue

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CLEARWATER, Florida, USA, December 17, 2021 / — Led by Founder Jeremy Haug, B2B sales experts accomplished a major feat. the digital marketing has helped clients generate over 8,000 leads and $11 million in revenue. According to the team, this achievement would not have been possible without paid advertising.

Pay-per-click (PPC) is the most popular type of search engine marketing (SEM). In this advertising model, companies pay search engines for each site visitor who clicks on their ads. While search engine optimization (SEO) attracts organic leads, PPC campaigns pay them.

Jeremy has this to say about using PPC campaigns over SEO campaigns: “One of the common mistakes B2B companies make is spending entire budgets on nothing but SEO efforts. Attracts organizations from all industries and sizes as Google alone processes billions of searches per day Most decision makers fail to understand that SEO takes time to build as many brands compete for the same digital space Without further action plans, B2B businesses can suffer massive losses.

He added, “SEO and PPC are not mutually exclusive approaches. Businesses don’t always have to choose one or the other. They have advantages and disadvantages that make them ideal solutions for particular cases. If marketers figure out how and when to use PPC, it can be the game-changer that B2B companies need. »

Below are instances where PPC would be the ideal choice for B2B businesses.
● Quick Results: Running PPC campaigns can lead to an instant increase in leads, conversions, and sales. SEO efforts typically take at least three months to have an impact, but that’s not the case with PPC. It is ideal for one-off products and limited-time offers.
● Budget Tracking: PPC allows businesses to track the number of leads generated by each campaign, providing granular spend controls. If done correctly, it can help organizations with limited budgets achieve their goals.
● Independent strategy: Google is constantly updating its algorithms and affecting SEO efforts. In the worst case, companies could lose everything they have built for years. However, PPC is not bound by any of these guidelines.
PPC is a powerful tool that can propel B2B organizations to new heights. However, it has a steep learning curve that companies shouldn’t take lightly. Since businesses pay search engines for every visitor who clicks on their pages, poor PPC practices can lead to losses. Working with knowledgeable experts in keyword selection, bidding, and analytics is essential for such strategies to be successful.

B2B Business Experts are a group of PPC strategists who know what it takes to develop campaigns for organizations of all sizes and in all industries. The company has achieved massive growth for its clients, including five Inc 5000 companies. Book a marketing assessment with the team via +1 727-384-9620.

Jeremy Haug
B2B sales experts
+1 727-348-9620
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