Digital Media Solutions (DMS) and Seekr enter into a new strategic partnership
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Look foran internet technology and content rating company, and Digital Media Solutions, Inc. (NYSE: DMS), a leading provider of digital performance advertising solutions, today announced a multi-year agreement to support Seekr’s media strategy, revenue and advertising operations across its global advertising platform. vertical content research and sponsorship. The alliance will accelerate the building and monetization of new Seekr verticals while expanding its global audience and reach.
Seekr prioritizes transparency and gives users choice and control by streamlining access to trusted information. Powered by AI and machine learning, Seekr offers the first fully transparent search engine that reinvents what web results can look like when free from bias or manipulation. Seekr plans to increase consumer engagement on its platforms and increase audience engagement by leveraging the power of the award-winning DMS toolset, including DMS first-party data, extended media reach and proprietary technologies. Global omnichannel audience engagement campaigns are currently underway with a monetization strategy expected to begin in early Q4.
“DMS has the expertise to meet our advertising needs and the proven ability to innovate and scale, making it the ideal partner for Seekr,” said Pat Condo, Founder and CEO of Seekr. “The partnership represents an important step forward in Seekr’s vision to provide an online experience with tools that support information transparency, connecting people with what they’re looking for, rather than what they’re looking for. ‘they are served.’
The partnership combines data from Seekr Search with DMS brand-direct and marketplace to create a targeted advertising experience that delivers relevant content to consumers, while significantly reducing friction in the advertising ecosystem. The fundamental goal of the partnership is to foster a digital experience that delivers the right message to the right user at the right time, based on where they spend their time. Seekr potentially has access to more than 9,000 enterprise and SME customers through insurance, consumer credit, e-commerce, and education solutions, among others, within DMS.
“Seekr’s mission to provide transparency and empower users to choose by streamlining access to trusted information for everyone aligns with our goal at DMS to create meaningful, intent-driven engagements between consumers. and advertisers during a process of discovery and consideration of a product or service,” said CEO of DMS, Joe Marinucci. “DMS is thrilled to partner with a company that is committed to a future driven by the relevance of a customer-centric journey.”
Forward-looking statements
This press release includes “forward-looking statements” as that term is defined in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act ”), and are made in reliance on the protections provided by those acts for forward-looking statements. These forward-looking statements are often identified by words such as “expect”, “estimate”, “project”, “budget”, “expect”, “anticipate”, “intend”, “plan”, “may”, “will”. ”, “could”, “should”, “believes”, “predicts”, “potential”, “continues” and other similar expressions. These forward-looking statements include, but are not limited to, DMS’s expectations regarding its future performance and its ability to implement its strategy, and are based on the beliefs and expectations of our management team from information available at the time. where these statements are made. These forward-looking statements involve significant risks and uncertainties that could cause actual results to differ materially from expected results. Most of these factors are beyond DMS’s control and are difficult to predict. Factors that may cause such differences include, but are not limited to: (1) the COVID-19 pandemic or other public health crises; (2) changes in customer demand for our services and our ability to adapt to those changes; (3) the entry of new competitors into the market; (4) the ability to retain and attract consumers and advertisers in the face of changing economic or competitive conditions; (5) the ability to maintain, develop and protect the data that DMS obtains from consumers and advertisers; (6) the performance of DMS’ technology infrastructure; (7) the ability to protect DMS’s intellectual property rights; (8) the ability to successfully source and complete acquisitions and integrate the operations of companies acquired by DMS, including Traverse Data, Inc., the assets of Crisp Marketing, LLC and Aimtell, Inc., PushPros, Inc. .and Aramis Interactive; (9) the ability to improve and maintain adequate internal controls over the financial and management systems, and to remedy the identified material weakness; (10) changes in applicable laws or regulations and the ability to maintain compliance; (11) our substantial levels of indebtedness; (12) the volatility of the NYSE trading price of our common stock and warrants; (13) fluctuations in the value of our private placement warrants; and (14) other risks and uncertainties identified from time to time in DMS’s filings with the SEC, including those under “Risk Factors” in DMS’s Annual Report on Form 10-K and its filings. subsequently with the SEC. There may be additional risks which we consider to be immaterial or which are unknown, and it is not possible to foresee or identify all of these risks. DMS cautions that the above list of factors is not exclusive. DMS cautions readers not to place undue reliance on forward-looking statements, which speak only as of the date made. DMS neither undertakes nor accepts any obligation or undertaking to issue updates or revisions to any forward-looking statement to reflect any change in its expectations or any change in events, conditions or circumstances on which such statement is based. .
About Seekr Technologies Inc..
Look for is an Internet technology and content assessment company that prioritizes transparency and gives users choice and control by streamlining access to trusted information. Powered by AI, Seekr offers the first fully transparent search engine that reinvents what web results can look like when they remove both bias and misinformation. Seekr uses an independent search index, sophisticated data science, and rigorous journalistic standards to determine the quality of news stories and their political focus, giving everyone access to technology that makes it easy to find trusted content in their context.
About the OMS
Digital Media Solutions, Inc.. (NYSE: DMS) is a leading provider of data-driven, technology-enabled digital advertising solutions, connecting consumers and advertisers in auto, home, health and life insurance, as well as a long list of major consumer verticals. DMS’s first-party data asset, proprietary advertising technology, extensive distribution of proprietary media, and data-driven processes help digital advertising clients reduce risk on their ad spend while growing their customer base. Learn more about https://digitalmediasolutions.com.
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Show source version on businesswire.com: https://www.businesswire.com/news/home/20220809006010/en/
Mindy M. Hull
Mercury Global Partners for Seekr
+1 415 889 9977 (San Francisco)
[email protected]
Melissa Ledesma
Digital Media Solutions
+1 201 528 5272
[email protected]
Source: Digital Media Solutions, Inc.
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