Domo Welcomes Wendy Steinle as Chief Marketing Officer – Latest Trends in Digital Transformation | Cloud News
SILICON SLOPES, Utah–(BUSINESS WIRE)–Today Dom (Nasdaq: DOMO) announced that Wendy Steinle will join the company as chief marketing officer (CMO).
Steinle brings exceptional executive leadership in business-to-business technology marketing to Domo. She spent more than six years at Adobe where she led cross-functional new go-to-market (GTM) strategy and enablement initiatives that played a significant role in helping Adobe’s digital experience business from $1.6 billion to over $3 billion in just three years. years. Additionally, she led joint marketing efforts under the Adobe and Microsoft partnership, and led the company’s customer success and engagement platform, Experience League.
“I have seen Wendy’s work firsthand and am excited about the breadth and depth of experience she brings in all aspects of global marketing and executive leadership,” said John Mellor, CEO of Domo. “She is incredibly smart and customer-focused and, just as importantly, a people-centered leader who will support our goal of creating a culture where top talent thrives.”
In addition to his leadership roles in Adobe’s marketing, Steinle was responsible for the Utah site, engaging more than 1,400 employees in opportunities that embodied the company culture, fostered a growth mindset, and enriched the local community. She was also a founding member of the Adobe & Women Leadership Council.
Most recently, she served as CMO for Degreed, where she re-engineered the Degreed marketing team for a new area of strategic and organizational clarity, sales and marketing alignment, data-driven operations and a comprehensive approach to the customer journey from brand to demand. and customer marketing.
Steinle also served as vice president and director of group strategy for MRM, a business-to-business (B2B) marketing company where she was responsible for the agency’s largest client, Verizon. In this role, she led agency strategy for Verizon in areas including B2B brand development and advertising, sales enablement, web and digital marketing, and positioning and messaging. for several Verizon business units.
“Domo represents a perfect trio of opportunities. It has an extremely passionate customer base, differentiated mission-critical technology, and a dynamic culture fueled by dedicated employees who love doing what’s right for customers,” Steinle said. “Better, more informed decision-making and action continues to accelerate. I look forward to bringing my experience to the Domo team and helping clients of all sizes drive exponential impact by realizing all the value that data and Domo can bring to their business.
Domo transforms the company by putting data at the service of all. Domo’s low-code data application platform goes beyond traditional business intelligence and analytics to enable anyone to build data applications to power any action in their business, there where the work is done. Thanks to Domo’s fully integrated native cloud platform, critical business processes can now be optimized in days instead of months. For more information, visit www.domo.com. You can also follow Domo on Twitter, Facebook and LinkedIn.
Domo is a registered trademark of Domo, Inc.