Inuxu Digital Media Technologies Appoints Rohan Joshi as Head of Partnerships
He comes from Times Internet, where he worked as Senior Manager – Digital Sales for about 6 years.
Inuxu Digital Media Technologies has appointed Times Internet’s Rohan Joshi as Head of Partnerships. In his new role, he will strengthen advertisers, media agencies, brand relationships and revenue streams for Adgebra.
Rohan brings over 12 years of industry experience. These 12 years are a growing story of when and where he developed relationships with the media industry in Mumbai and many non-metro markets in the Western India region. In his last role at Times Internet, Rohan led the Pune & ROM portfolio in the Western region. He stood out with intrapreneurial qualities that play an imperative role in building a team and the company’s position in the digital ecosystem.
Digital spending in India is expected to exceed 35,000 crore by 2023, and it is expected to explode over the next 4-5 years. Innovation – Targeting – Delivery – ROI are the critical differentials with Adgebra and what most brands are looking for. The introduction of a partnership manager will allow the organization to better communicate its differentials with brands, advertisers and agencies and bring lasting value to the table.
On his nomination, Rohan cites Adgebra’s position as follows: “Adgebra is a fantastic ad technology platform that has distinct local attributes compared to many other competing platforms in the market today. acts as a leading multilingual and multimedia advertising platform.The dynamic young management team, especially the boundless motivation provided by Rohit Bagad, Sumeet Dubey and Shashikant Anpat, has led to a perfect blend of innovation. is reflected in the product and the right audience targeting, which makes me want to work tooth and nail to secure valuable partnerships for the platform. Inuxu, being a large organization, has a great corporate culture with an environment of distinguished work that allows me to independently contribute more than what I have done.”
“Adgebra is known for its performance with high-impact ad units, and I seek to promote these high-performing ad units and build invaluable partnerships. I will work closely with marketers from the new era and I will integrate them for the innovative features in metros and emerging markets in India.
On welcoming Rohan to the management team of Adgebra, Sumeet, CBO, Inuxu Digital Media Technologies said: Adgebra strengthens its position as the largest multilingual native advertising platform in India. Rohan’s position offers brands, agencies and advertisers the opportunity to get first-hand insight into the best of Adgebra and its unique offerings. By focusing on these relationships, we explore our potential to further grow the business and reach local brands. With the arrival of Rohan, we are sure to accelerate growth and build progressive partnerships. With his unique, driven, proactive and action-oriented personality, Rohan is certainly a driving force at the forefront of our partnership.
This appointment reinforces the company’s confidence in the potential of the Indian markets and should boost regional demand.