Mobivity appoints veteran digital media executive

Mobivity Holdings Corp., maker of the award-winning Recurrency platform that increases customer engagement through mobile messaging and personalized digital offerings, has announced the appointment of digital media industry expert and entrepreneur focused on products, Ben Weinberger, to its board of directors.

Ben’s distinguished 20-year career includes roles as Founder, CEO and Chief Product Officer building and scaling digital media and entertainment companies. He previously served as Founding Vice President and Chief Product Officer at Sling TV, where he helped redefine the next generation of television. Prior to Sling TV, Ben was co-founder and CEO of Digitalsmiths, the product leader in video search, recommendations and personalization. Under his leadership, Digitalsmiths has developed video discovery solutions that have been adopted by many of the biggest names in cable, satellite, telecommunications and broadcast media. In 2014, Digitalsmiths was acquired by TiVo for $135 million.

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Ben is currently an advisor to Drive by DraftKings and sits on the board of Librestream Technologies and FrndlyTV. Ben graduated with honors from the Department of Radio and Television at Southern Illinois University Carbondale in 2001.

Dennis Becker, CEO of Mobivity, said, “Ben is a proven entrepreneur and operator who deeply understands the digital media and marketing technology industry. His proven track record in innovating and bringing new technologies to market will be a tremendous asset to Mobivity as we pioneer real-world rewards for digital acquisition and retention. I couldn’t be more excited to have Ben on board at such a crucial time. His experience and expertise will help us grow in the short term and build our business for long term sustainable growth.

Ben Weinberger commented, “Mobivity uniquely sits at the intersection of digital operators seeking better acquisition and retention, brands striving to increase sales and traffic, and consumers seeking increased value. I see tremendous benefits for the company and look forward to joining the board at such an exciting time in the company’s trajectory. »

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