Versus Systems announces partnership with experiential and digital marketing agency Innovative Group

Versus Systems Inc.

LOS ANGELES, June 07, 2022 (GLOBE NEWSWIRE) — Versus Systems Inc. (“Versus” or the “Company”) (Nasdaq: VS) today announced that the Company has entered into a strategic partnership with an experiential marketing agency and digital Innovative Group to support new customer programs based on the Versus XEO platform.

Versus will work with the new group of Innovative Group Innovative new media division to support the agency’s client portfolio, which includes consumer packaged goods companies, retailers, spirits, professional sports teams and automotive clients. Versus’ technology will bring Innovative’s technology to market OmniXPenabling them to deliver exclusive and unique experiences to customers, customers and fans. OmniXP will be powered by Versus’ XEO Platform, a second-screen gaming rewards platform currently operated by professional sports teams from the NFL, NHL, MLS, NBA and more.

“We are thrilled to partner with Innovative Group and very proud that our XEO engagement platform is powering their new OmniXP experience in future customer activations,” said Matthew Pierce, Founder and CEO of Versus Systems. “Versus is a global leader in audience engagement and has significant expertise in adding interactivity and rewards to a wide range of content. Experiential marketing agencies like Innovative Group are at the forefront of dynamic, creative, and engaging activations that meet their clients’ marketing goals. We are delighted that Innovative Group recognizes the value that the XEO platform can bring to its customers, allowing them to offer prizes and rewards to their customers, fans and viewers.

“Innovative New Media is thrilled to partner with Versus Systems to deliver a transformational omnichannel customer platform that not only drives awareness, revenue and engagement, but also delivers real value to customers, fans and subscribers of these customers,” said Michael Saks, Director of Business Development at Innovative Group.

About Versus Systems
Versus Systems Inc. is an engagement and rewards company that makes live events, games, shows, and apps more fun to watch and play. Versus adds interactive games, polls, trivia, predictors and other earning conditions to existing entertainment – ​​whether onsite or online – making content more contextual, personal and rewarding. Versus works with world-class sports teams, leagues, venues, entertainment companies and other content creators to create engaging and rewarding experiences for fans around the world. For more information, please visit or visit the official website of Versus Systems Youtube channel.

About Innovative New Media
Innovative New Media, LLC. strengthens brand identity, customer engagement and increased revenue, while improving digital creativity and brand effectiveness, focusing primarily on customer interactions rather than just consumer consumption digital media and marketing. Our clients range from domestic consumer brands to international sports and entertainment companies as well as major global events. For more information, do not hesitate to visit www.innovativegroup.agence.

Investor contacts:
Cody Slach and Sophie Pearson
Investor Relations Gateway
[email protected]
[email protected]

Disclaimer for forward-looking information
This press release contains certain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements, other than statements of historical fact, are forward-looking statements and are based on current expectations, estimates and projections. date of this press release. Any statement involving discussion of predictions, expectations, beliefs, plans, projections, goals, assumptions, future events or performance (often, but not always using phrases such as “expects “, or “does not expect”, “is expected”, “anticipates” or “does not anticipate”, “plans”, “budgets”, “expects”, “expects”, “estimates”, “believes ” or “intends” or variations of these words and expressions or indicating that certain actions, events or results “might” or “could”, “will”, “could” or “will” be expected to occur or be achieved ) are not statements of historical fact and may be forward-looking statements. These forward-looking statements are based on reasonable assumptions and estimates made by the management of the Company at the time such statements were made. Actual future results may differ materially, as forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from the results, performance or achievements future expressed or implied by these forward-looking statements. Although the forward-looking statements contained in this press release are based on what management of the Company believes, or believed at the time, to be reasonable assumptions, the Company cannot assure shareholders that actual results will be consistent with such statements. forward-looking statements, as there may be other factors that cause results not to be as anticipated, estimated or intended. Accordingly, readers should not place undue reliance on forward-looking statements and information. There can be no assurance that any forward-looking information or the material factors or assumptions used in making such forward-looking information will prove to be accurate. The Company undertakes no obligation to publicly disclose any revisions to update any voluntary forward-looking statement, except as required by applicable law.

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